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Plateau Central Market Research

The market research presented in this report is drawn from several phases of investigation in Haiti’s Plateau Central (hereafter referred to as the Plateau) commissioned by the Clinton Foundation (hereon referred to as CF) and facilitated by TechnoServ Haiti, a Non-Governmental Organization (NGO) dedicated to “business solutions to poverty.”

The research was designed to assess the availability and pricing of a wide range of consumer products, including personal and household goods, non-perishable food, as well as tools and construction materials. The researchers also examined sourcing, profit and turnover rates, as well as what products were unavailable but desired by local consumers, in order to assess and size untapped markets in the target region.